About Optimum RX Group

About Optimum RX Group

Optimum Rx Lens Specialists and Vanalstynes are part of Optimum Rx Group.

We manufacture and supply prescription Rx lenses with or without coatings, in uncut form or glazed, to opticians, hospitals and laboratories throughout the UK, Europe and beyond.Our portfolio of lenses and coatings includes:

Freeform, High Prescription, complex, speciality, and tailor-made solutions, with a vast range of coatings to suit all your patients’ requirements, providing The Complete Ophthalmic Solution.

In addition to our own brands, we also supply other leading branded lenses giving a convenient one-stop shop for customers from a truly independent laboratory.

Our vision at Optimum is to enhance the quality of people’s lives by continually developing and encouraging our team to push the boundaries of manufacturing techniques. We are committed to the timely delivery of superior quality products and are passionate about delivering exceptional customer care.

Our success is directly tied to our four core values which have become the cornerstones of our business:

  1. Innovative: a dynamic workplace, inspiring growth and development.
  2. Passionate: about our people and our customers, driven to deliver excellence.
  3. Professional: providing outstanding products and the friendliest customer service in the industry.
  4. Ownership: as a team, we all take personal responsibility for the continued success of our company.

To find out more contact our customer service team on +44 (0) 1524 541540.

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Why Choose Optimum?

Why Choose Optimum?

You can place your prescription lens and lens coatings order direct online, 24 hours a day, 365 days a year, at a time that suits you best.

Track your order easily with our online tracking system. Receive regular e-mail updates or you can speak to our team to get up to the minute delivery information. Our substantial investment in equipment means we never let our customers down.

Our years of development experience enable us to work efficiently, creating savings that we pass on to our customers. Gain extra margin by taking advantage of special offers and keeping up to date with what’s new at Optimum RX Group. Sign up for our regular email offers and promotions to make sure you don’t miss out on those extra discount opportunities on lenses, lens coatings and frame and lens packages.

We hold extensive stocks from all leading manufactures enabling us to provide the fastest turnaround time in the industry. Our Express lens coating service means your lenses will be prioritised throughout its production.

We are a wholly owned independent Company, this enables us to provide you with the right product free from any bias or influence at a very competitive price. We give you the freedom to purchase the products you want.

Our Customer Service team provide the friendliest most helpful support in the industry. How do we know? Our Customers tell us!

Our lens coatings carry a full 2 year guarantee against any manufacturing defect from the date you supply the lenses to your customer. We are so confident that you will be fully satisfied with our products that we offer a 30 day unconditional money back guarantee – Would you expect anything less?

Meet Our Team

Meet Our Team

Paul Bailey Managing Director

Paul Bailey MBA ACMA
Managing Director

Mark Marland Sales Director

Mark Marland
Sales Director

Kate Child Commercial Manager

Kate Child
Commercial Manager

Tony Calvo Operations Manager

Tony Calvo Smc (Tech)
Operations Manager

Rayna Greenfield Sales Manager

Rayna Greenfield
Sales Manager

 Louise Stafford Financial Controller

Louise Stafford
Financial Controller

Our Suppliers

Our Suppliers

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